Hangzhou, China, is the 'third pole' of China's cosmetics industry growth after Guangzhou and Shanghai, and the new center of beauty industry. CiE lasted for 5 years, located in Hangzhou, has grown into the largest beauty exhibition in Hangzhou.

The organizer, Pinguan, was founded in 2008 and has a rich accumulation of beauty industry resources. From the media platform cross-border exhibition, relying on the advantages of media marketing, industrial resources accumulation and excellent digital operation capabilities, CiE has grown into a new exhibition platform that has attracted much attention in the beauty industry.

With 17 years of industry experience, CiE has brought together the best quality exhibitors and visitors in the beauty industry. CiE is not only a gathering place for new beauty brands, bringing together representatives of 1 billion and 100 million new brands, but also the industry's top OEM/ODM, packaging, raw material enterprises have confirmed their participation in CiE. CiE is also a professional buyer resource procurement field, which is the preferred platform for buyers from the whole industry chain such as brands, online and offline channels, contract materials, etc.

In addition to high-quality exhibitor resources, CiE Beauty Innovation Exhibition continues to stand out with special activities, creating classic conference IP and event IP such as China Cosmetics Scientist Conference, CiE Red Man Festival, CiE Beauty Award, new space station, raw material feature exhibition area, which is the weather indicator of industrial innovation.

Relying on the advantages of media marketing, CiE builds an integrated marketing system of 'own matrix - private domain marketing - social media marketing', and its own media matrix and private domain community accurately cover 40w+ practitioners, and there are more Douyin, small Red book millions of beauty fan blogger videos VLOG publicity and hundreds of millions of exposure.

“Offline exhibition for 3 days, online exhibition for 1 year”. CiE Beauty Innovation exhibition is an online platform (APP/ mini program), a resource platform used by 150,000 + beauty peers, and CiE beauty Innovation Exhibition to jointly create a digital beauty exhibition that integrates online and offline. CiE beauty Innovation exhibition exhibitors settled for free throughout the year, 365 days free docking professional buyers online procurement needs.