According to data released by the National Bureau of Statistics, in the first half of 2023, the retail sales of cosmetics products reached 207.1 billion yuan, an increase of 8.6% year-on-year, and the growth rate was higher than the total retail sales of consumer goods. In the first half of 2023, the total retail sales of cosmetics broke through the 200 billion yuan mark for the first time, the highest level in history, and China's beauty market is still showing vigorous vitality.

With the beauty brand of Hangzhou towards the industrial historical stage, Hangzhou has become the 'third pole' of the growth of China's cosmetics industry after Guangzhou and Shanghai, and the vigorous development of CiE beauty innovation exhibition has also consolidated the industrial status of Hangzhou's new makeup center. CiE is looking forward to joining you in the innovative development wave of China's beauty market.

The organizer, Pinguan, has been deeply engaged in the cosmetics industry for 16 years and has operated 'Cosmetics Observation', financial media, CiE Beauty Innovation Exhibition, China Cosmetics Conference and other innovative projects, which has a rich accumulation of beauty industry resources. With the advantages of media marketing, industrial resources accumulation and excellent digital operation capabilities, CiE has become a new exhibition platform that has attracted much attention in the beauty industry.

With years of industry resource accumulation and integrated marketing means, CiE beauty Innovation exhibition will attract precise audience groups of the whole beauty industry chain. 2024CiE professional audience covers brand parties, online channels (e-commerce service providers, Taobao C store, live e-commerce, private domain group buying platform), offline channels (fashion department stores, retail new species, OTC, agents, CS chain) and other buyers of the whole industry chain.

Business founders, middle executives, decision makers, product managers, product buyers, Kols and other different roles of buyers will gather here. 'VIP Buyer Plan' will invite 2000+ super purchasing decision makers in 1V1 to help precise docking. 2024CiE visitors are expected to be 4w+.

2024CiE Beauty Innovation Exhibition will build an integrated marketing system of 'own matrix - private domain marketing - social media marketing' to bring communication exposure and accurate customer transformation to CiE exhibitors.

2024CiE Beauty Innovation Exhibition will use the 'Cosmetics observation' and 'CiE Beauty Innovation Exhibition' two own public media matrix, as well as the content communication of 10w+ private community, to accurately reach the 40w+ beauty practitioners; 100+ domestic mainstream media, financial media, industry media reports, Tiktok, XiaoHongshu, Toutiao, Zhihu and other social media matrix mass publicity; Exhibitors also enjoy millions of fans Meitai red people visit the exhibition, on-site spray painting, exclusive interviews and other communication benefits to further build brand influence.

2024CiE special exhibition area continues to upgrade, with the new space station, innovative raw material exhibition, innovative packaging exhibition as the representative of the special exhibition area, as well as a variety of new products conference, will focus on displaying the annual innovative products, is the main stage of enterprise new product display.

At the forum meeting, the content of the China Cosmetic Scientists Conference and the raw Material Innovation Conference was further innovated. Data agencies, e-commerce platforms, and beauty Kols continue to output high-energy content, and rich and wonderful forum meetings provide a public relations stage for enterprises to establish differentiated competitiveness.

CiE Beauty Innovation exhibition is an online platform (APP/ mini program), a resource platform used by 150,000 + beauty peers, and CiE beauty Innovation Exhibition to jointly create a digital beauty exhibition that integrates online and offline. CiE beauty Innovation exhibition exhibitors settled for free throughout the year, 365 days free docking professional buyers online procurement needs.